There are a wide variety of things that we do in order to try to make your websites load as quickly as possible; some of
them are things that content creators can do, and some are things that require access to the site infrastructure to
accomplish. A lot of these things are related to each other, meaning if you adjust one it may have an effect on another,
either positive or negative, so these things are always done in conjunction with each …
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Not All Websites Are Created Equal
All you need to do is visit a few sites to see what I mean. There are plenty of sites that do not adhere to any kind of
design principles or usability guidelines, or have very little (if any) actual design theory involved. Legibility,
alignment, balance, focus, simplicity… none of these are respected (or even considered in some cases). You can usually
tell w…
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Images have many uses in print and on the web. They command attention, they convey a message, they provoke thoughts,
they breathe life into a page. An image can greatly affect the tone of your project. They are an important part of any
web design. But images come in all sort of formats, and it’s important to understand the difference between these
formats in order to determine what type of file to use.
Our clients often ask us what f…
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The importance of content is paramount for your website. Both in terms of intriguing people for repeat visits and increasing search engine visibility. The reason people continue to visit your website is for the content that lies within.
Sometimes content is imagery, sometimes content is an article, and sometimes content is a comment or forum post a user has made. In any case, you always want to have something new for visitors and presen…
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